💧Today is the day all United Nations member states, including Singapore, celebrate World Water Day. @PUBsg Since it is an essential natural resource, we want to use water responsibly in the way we produce our clothes. The conventional process of making denim jeans, for example, is water-intensive. At our Jeans Innovation Centre, we managed to reduce water usage during the finishing process by up to 99%. (This data is based on a comparison between Men’s Regular Fit Jeans between 2017 and 2018. Water savings vary by product.) The production technology for our Blue Cycle jeans continues to evolve, but for us it is a huge step forward in Sustainability - and it's just the beginning. To learn more, visit [ https://www.uniqlo.com/jp/en/contents/sustainability/planet/products/bluecyclejeans/ ] #Uniqlo #UniqloSG #LifeWear #GoBlue4SG #MakeEveryDropCount
Posted 1 year ago
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